You first need to ask yourself:
- Do you lose retail business to discount e-tailers, or mall retailers?
- Are you looking for more ways to build client loyalty to you and your brand?
- Do you want to offer your clients a Unique experience?
With Private label you gain the ability to strengthen your identity, improve your margins and enable your profits to skyrocket.
Your product is exclusive. It is part of an experience that cannot be replicated anywhere else. Clients will want to extend their experience by using your range of products at home.